I am a Brisbane Photographer and Digital Marketer from England! I have a dog, a Nikon and a Sony coz why not!
A lot of people have asked me how I got into photography.
It’s a pretty funny story.
So here it is.
When I was in my teens, I saw a few photos and I was amazed by how sharp they were (especially landscapes), and from that moment, I decided to buy a camera. Until I realised that I was short sighted and I needed glasses, haha; but by that time I was hooked!
My passions in life are to travel, play sports and to meet awesome people! I really believe that we are living miracles and each and every one of us have a part to play in bringing out the beauty of this world.
My style is to create something unique and beautiful, at the same time, capture your attention and make you think. I love to go in with a plan, but also have enough space to just go with the flow and create on the spot. A picture speaks 1000 words.
Photographer
Professional Photographer
Worked with Models & Entertainers across the world including England, Australia, Hong Kong, Canada and more!
Shot for brands and magazines such as Daniel Wellington, Bellarae Magazine, Klasse14, Christian Paul, Happy Socks & Alabaster Co.
Have been featured on Instagram pages such as: @happysocks, @gramslayers, @brisbane, @brisbanecity, @vistbrisbane, @ilovebrighton.
Experience shooting Weddings, Elopements, Neon, Low-Light, Parties, Portrait, Lifestyle & Travel
Collaborations with over 100+ Models from all over the world.
Have experience shooting in: USA (LA), Canada (Banff, Vancouver & Calgary), UK (London & Brighton), Dubai, China (Beijing), Hong Kong, Singapore, Malaysia, Australia (Brisbane, Sunshine Coast, Gold Coast, Sydney & Melbourne), France (Paris), Austria, Italy (Venice, Rome, Florence), Germany (Munich), Switzerland & Holland (Amsterdam)
Head of Photography (Event)
Brisbane City - Hillsong Church
Photography for all events – (Friday Service, Sunday Service, Special Weekday Services etc)
Post-processing of event photos with tight deadlines
Teaching, assisting and providing feedback to new photographers
Working with Event Managers to coordinate the photography and make sure the right shots are taken
Liaising and managing other photographers during Events so that they know what is required
Mentoring of new photographers and team
Digital Marketing
So, you’re here for my Digital Marketing skills? Well here we go!
I have experience in working as a digital marketer for small family owned businesses to large retail companies. I have proven success in both the B2C and B2B industries reducing costs and driving revenue through the online store. For example: Increasing organic search by 114%, while decreasing the paid search cost by 17%, an increase of calls from Adwords by 73% and increasing the revenue by 14%.
Digital Marketing in B2B Industry
TKO Pty LTD (Kennedy Welding, TKO Products and TKO Bollards)
Designing Websites for TKO (Modernised and improved mobile and user experience)
Managed the Online Stores (Saw huge growth in 2018)
Going On-Site for Social Media and Website Content
SEO (Improving Page Speed, Content, Improve Site Rank, Backlinks etc) – Main Tool: SEM Rush
PPC and Digital Ads on Google Ads, Linkedin, Facebook & Instagram
Creating and managing Blogs (TKO Bollards, TKO Products and Kennedy Welding)
Designing and sending out Newsletters to customers and clients (MailChimp)
Consultations and Recommendations to Grow & Improve Business on Digital Platforms
Setup and use of Hubspot CRM
Freelance Work
Freelance
Designing Wordpress CMS Websites for Clients
Client Photography
Digital Advertisements on Facebook & Instagram
Social Media Management
Writing up invoices and quotes
Managing PPC and Digital Ads on AdWords, Facebook & Instagram while on a restricted budget and aiming for optimal ROI.
Reporting for Google Ads and Facebook
Digital Marketing Coordinator in Retail Industry
Culture Kings, Brisbane, Australia
Managed the digital content and social events including copywriting, the creation of audiences, advertisements and ad ready images using different creative such as video, carousels & canvas.
Digital Ads on Facebook & Google Ads (Main Aim: Retargeting and Targeting of New Customers)
Re-Structured and managed the Google AdWords account. Performed Key Word Research, Optimisation and Created new Campaigns.
Responsible for budgeting and reporting of Facebook Ads, Google Ads, Google Analytics & data analysis through Excel using Pivot Tables and Formulas.
Achieving Revenues of over $100,000 weekly through Facebook with some advertisements with over 1000% Return on Ad Spend
Marketing Coordinator in Hospitality Industry
Stellarossa Coffee Head Office & Hombre Mexican Street Food, Brisbane (Same Owners)
Managing all marketing including maintenance of Wordpress CMS, post-processing work, in store poster design and distribution, and assisting and liaising with company stakeholders and third party design teams.
Analysing customer data into useable data, setting up Social Media accounts, Google MyBusiness and Google Admin accounts for the new stores and Franchisees.
Coordinating social media content including website management, implementation of online ordering, distribution of event promotions and brand marketing.
Managed the SEO and made it easy for viewers to read and access the site.
Laurence Kong